A Lidl Bit Of Investment

Lidl announces £15,000,000,000 investment in its UK supermarkets.

Lidl said ‘long-term partnerships with farmers are all the more important during economic uncertainty’

CARDIFF, UNITED KINGDOM - JULY 04: A general view of a Lidl store sign on July 4, 2019 in Cardiff, United Kingdom. (Photo by Matthew Horwood/Getty Images)

Lidl will spend £15 billion on British business over the next five years, supermarket bosses announced today.

The supermarket chain also revealed plans to increase sales of British sourced fresh meat, poultry and fresh produce by more than 10% across the next 12 months. Bosses added that they would introduce longer contracts with suppliers to provide stability.

The announcement comes after plans were unveiled to open 50 to 60 new stores this year. Ryan McDonnell, chief commercial officer at Lidl GB, said: ‘Our long-term partnerships with farmers are all the more important during economic uncertainty, and with 2019 marking our 25th anniversary, we are more committed than ever to supporting our suppliers here in Britain and offering customers British-sourced products in the future.’

Lidl bosses have promised to source 100% of their fresh poultry from farms around the UK. They signed up to the National Farmers’ Union’s Back British Farming Charter in March 2017.

The supermarket previously promised to source 100% of their fresh poultry from farms around the UK.

Tom Hulme, who runs AC Hulme & Sons, one Lidl’s main supplier of apples and pears for more than 10 years, said: ‘We wouldn’t have even contemplated upgrading our packhouse if it wasn’t for our confidence in Lidl’s future custom.

‘The company has stayed true to its word with its growing orders over the years, giving us certainty in an industry that faces many uncertainties – like the British weather.’ Lidl – which has a 6% market share – has committed to spending £500 million in London over the next five years.

Last week, bosses unveiled a new £70 million warehouse in Motherwell, Scotland. On Tuesday, it was revealed that sales grew by 8.2% in the 12 weeks before October 6 compared with a year ago, according to Kantar.

Written by Editor

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